ABOUT US

With over 47 years of experience, our business is built on legacy, passion, and a deep understanding of fashion. Originally founded by our father in Manchester, we began as a factory supplying to Commercial Road. In 2003, we opened our own wholesale store, continuing the family tradition by offering retailers high-quality, trend-forward collections.

As a second-generation family business, we live and breathe fashion. Our journey has taken us across Europe, with a strong focus on sourcing and manufacturing from Italy a region we trust for its superior craftsmanship and evolving style. Unlike many UK wholesalers offering UK- or China-sourced goods, we identified a gap in the market for premium European fashion and stepped in with bold, fresh designs.

What We Offer

We specialise in dresses, casualwear, accessories, and fashion jewellery with a unique blend of trend-based and timeless styles. Our collections are updated weekly, ensuring that our customers always have access to what’s new and in demand. We prioritise working with natural fabrics like cotton and linen, and when synthetics are used, we aim for recycled polyester or viscose to reduce environmental impact.

Why Retailers Choose Us

• On-trend, fast-moving stock updated weekly

• Efficient and friendly customer service

• Minimum order of just £150, with items generally sold in pairs (two per colour)

• Open to startups and small boutiques, not just large retailers

• Servicing both UK and international markets

• Flexible ordering – mix and match options, advice on sizing and bestsellers

• Orders processed within 24 hours, shipped via reliable 24-hour couriers (DPD)

Whether you're an established high-street retailer or a new boutique owner, we’re here to support your growth. Our dedicated team is always available whether through our website, in-store at Commercial Road (London), or via our WhatsApp broadcast group.

Our Values & Vision

We are deeply committed to quality, sustainability, and customer success. We value transparency in sourcing, and we aim to empower independent businesses, especially women-led brands, by offering access to premium fashion at competitive wholesale prices.

Our mission is simple: to help you grow while staying ahead of the trend curve.
Looking ahead, we aim to expand beyond London potentially launching a second site in the North of England while continuing to reach retailers across the UK through our digital platform.

Restocks & Customisation

Yes, we restock our popular styles based on demand and offer customisation on select pieces. Custom development is available with a minimum quantity requirement perfect for retailers seeking something unique for their brand.

We’re more than just a wholesaler — we’re your partner in fashion retail.
Let’s grow your business together.